Unveiling the DJI Osmo 360: Rumors, Leaks, and What to Expect

DJI, a leader in drone and imaging technology, is poised to shake up the 360-degree camera market with its rumored DJI Osmo 360. As anticipation builds, leaks and social media buzz suggest a cutting-edge device that could rival the likes of Insta360 and GoPro. From FCC filings to leaked images, the Osmo 360 promises advanced stabilization and immersive capture capabilities. In this blog post, we dive into the latest updates, rumored specs, and the potential July 2025 launch, exploring what this means for content creators and tech enthusiasts.

Key Points

Research suggests DJI OSMO 360 is a 360-degree camera in development, with leaks indicating a possible July 2025 launch, though not officially confirmed.
It seems likely that the camera will feature dual lenses, a 1,950 mAh battery, and compete with Insta360 and GoPro, but details are unconfirmed.
There is controversy around its release, with some sources doubting it due to lack of retailer leaks and potential U.S. tariff issues.

Background

The DJI OSMO 360 is rumored to be DJI’s entry into the 360-degree camera market, aiming to rival established brands like Insta360 and GoPro. As of June 5, 2025, there has been no official announcement from DJI, but numerous leaks and social media discussions provide insights into its potential features and release timeline.

Development and Features

Research suggests the OSMO 360 was first spotted in FCC filings in October 2024, with model number OQ-001, indicating advanced development stages. Leaked photos from April-May 2025 show a compact design with dual lenses for 360-degree capture, a front-facing display, and a 1,950 mAh battery, similar to previous Osmo Action models. It is expected to leverage DJI’s stabilization technology for superior video quality, potentially offering an edge in low-light performance.

Release Timeline

The evidence leans toward a possible launch in July 2025, based on recent rumors from early June 2025 X posts and reports from sources like IT Home. However, there are conflicting reports, with some sources expressing doubt due to the absence of retailer leaks and ongoing uncertainties around U.S. tariffs impacting DJI’s market access.

Market Position and Concerns

It seems likely that the OSMO 360 will be priced competitively, not exceeding the GoPro Max 360’s $349, to appeal to content creators and action sports enthusiasts. However, there are concerns about its release, with some insiders noting a lack of early web store leaks and speculation that DJI might delay or cancel the launch due to market challenges.

Survey Note: Comprehensive Analysis of DJI OSMO 360 Updates and Rumors

This survey note provides a detailed examination of the latest data and information regarding DJI product updates and rumors specifically about the DJI OSMO 360, as of June 5, 2025. The analysis draws from web articles, official filings, and social media discussions to offer a comprehensive overview for enthusiasts and industry observers.

Introduction and Context

DJI, renowned for its drones and gimbal systems, appears to be expanding into the 360-degree camera market with the OSMO 360. This move aligns with growing demand for immersive content creation, particularly among action sports enthusiasts and virtual tour creators. However, as of the current date, there has been no official announcement from DJI, making leaks and rumors the primary sources of information.

Development Timeline and FCC Filings

The OSMO 360’s development was first evidenced by FCC filings in October 2024, under the registration key 2ANDR (DJI’s Osmo division) and model number OQ-001, described as a “panoramic camera.” These filings, detailed in a report from 360 Rumors, suggest testing was completed by September 2024, with planned dates from September 1-6, 2024, hinting at a potential late 2024 release. However, subsequent delays have pushed expectations into 2025.

An article from DroneXL on October 22, 2024, highlighted leaked schematics and renderings, revealing precise dimensions and antenna placements, indicating careful attention to wireless connectivity. This aligns with DJI’s history of winter releases, as noted in a November 6, 2024, article from Fly in Tunnel, suggesting a possible Q1 2025 market entry, though this timeline has since been extended.

Leaked Specifications and Design

Recent leaks from April-May 2025, as reported by TechRadar on May 5, 2025, and DroneXL on May 4, 2025, provide detailed insights. The camera features:

A compact form factor with dual lenses for full 360-degree capture, similar to the Insta360 X3 and GoPro Max 360, as noted in the DroneXL article.
A front-facing display screen and a simple control interface with power and quick settings buttons, based on official technical drawings.
A 1,950 mAh battery, the same as Osmo Action 3, 4, and 5, mentioned in the leaked manual.
Compatibility with the DJI Mimo app, enhancing usability for content creators.

The design is noted for its mirrored lens setup, potentially offering superior stabilization, leveraging DJI’s expertise from drones and gimbals, as discussed in the 360 Rumors article.

Rumored Release Date and Market Entry

The most recent rumors, from early June 2025, suggest a possible launch in July 2025. This is supported by X posts, such as one from djirumor on May 30, 2025, citing a leak from IT Home, and another from techradar on June 2, 2025, mentioning more leaked images and an imminent launch. Additionally, X posts from Saturday9tFever and mangosteen683 on June 4, 2025, link to articles confirming development, though in Japanese, suggesting market anticipation.

However, there are concerns about delays. The TechRadar article from May 5, 2025, notes a lack of retailer leaks and ongoing uncertainty over U.S. tariffs, potentially impacting sales. This is echoed in the DroneXL article, which questions whether DJI will launch, given the absence of early web store leaks and insider reports of no test units distributed.

Pricing and Competitive Positioning

Rumors suggest the OSMO 360 must be priced competitively, not exceeding the GoPro Max 360’s $349, as mentioned in the DroneXL article. This pricing strategy aims to appeal to content creators and action sports enthusiasts, with DJI potentially offering advanced low-light performance and stabilization to differentiate from Insta360 X5 and GoPro Max, as speculated in the Loyalty Drones article from April 22, 2025.

Social Media Insights

Social media, particularly X, has been a hub for OSMO 360 discussions. Posts from early June 2025, such as one from aldersonaj on June 1, 2025, highlight specs rivaling Insta360 X5, while trustedreviews on June 2, 2025, note its potential to challenge the market. An older post from JasperEllens on October 18, 2024, first mentioned the FCC filing, setting the stage for subsequent leaks.

Analysis of Controversy and Uncertainty

The OSMO 360’s release is surrounded by controversy, with conflicting reports on its launch. While recent rumors lean toward a July 2025 release, the lack of official confirmation and concerns about U.S. market access due to tariffs create uncertainty. This is particularly relevant given DJI’s history with regulatory challenges, as noted in the 360 Rumors article, suggesting strategic filings to secure market positions.

Conclusion

As of June 5, 2025, the DJI OSMO 360 remains unannounced officially, but leaks and rumors provide a detailed picture:

It is likely a 360-degree camera with dual lenses, a 1,950 mAh battery, and compatibility with the DJI Mimo app.
A July 2025 launch is rumored, supported by recent social media buzz, but there are concerns about delays due to market and tariff issues.
The camera aims to compete with Insta360 and GoPro, potentially offering superior stabilization and low-light performance, though pricing must remain competitive.

This survey note encapsulates all available data, highlighting the complexity and anticipation surrounding the OSMO 360’s potential market entry.